Private Practice Copywriting

Writing to help you win more clients – from a fellow provider

Catherine Hall


As a therapist, I recognize the importance of that first impression we make on our future clients. A website isn’t just a sales pitch – it’s the first touchpoint in the therapeutic relationship. Our professional bios aren’t just a list of credentials, but a way to show potential clients who we are. I help professionals grow their practices through thoughtfully tailored language that engages their ideal client. Drawing on my clinical experience, I choose language carefully and intentionally. I balance the need to reflect the expertise of the clinician, with the understanding that our future clients aren’t necessarily versed in our industry jargon. Whether you’re a solo practitioner with a brick-and-mortar office, or you’re managing a fully virtual group practice, I’ll develop search engine optimized web copy, blog content, and newsletters that resonate with your client base.

What I Do



Website copy, professional bios, and Psychology Today profiles. 

Content Development

Blog and newsletter content that appeals to your ideal client.

Academic Writing & 501(c)(3) Organizations

Copy and content for 501(c)(3) organizations and educational institutions.

How PPC Can Help You

Benefits of Working with PPC

By working with me through Private Practice Copywriting, you’ll get the benefit of someone who has personal experience in this space, making it that much easier to understand your business and the clients you seek.

Fast Turnaround

Receive the first draft of your project within 3-5 business days.


Price transparency and clear communication are the cornerstones of my business. 

Industry Experience

I’ll use my clinical knowledge and experience working with psychotherapy clients to craft language that makes your practice stand out.

Contact Me
Discuss Your Project

Whether you work with individuals, or consult for corporate clients, my copywriting services can help you make that first connection.

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